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EASTON, Conn. — With the Fall sports season in full swing, athletes, parents and coaches are inevitably seeking information about sports-related injuries. SportsMD Media, Inc., a trusted provider of specialized sports injury, prevention and nutrition information, today announced the official launch of SportsMD.com, the premier sports medicine, health and nutrition website featuring free content and tools developed by the industry’s most respected doctors and health experts. The website includes the first-ever full-featured directory of the nation’s top doctors in sports medicine that guides athletes in need of specialized care and therapy to top specialists in their area.

“SportsMD.com brings all of these elements together to give people one simple, trusted place to get information and connect. I believe this offers great benefit to people across the web, and it’s key to helping keep athletes educated and playing the sports they love.”

As sports and fitness participation continues its year-on-year growth across all age segments, so does the demand for credible online resources. SportsMD.com was created to meet the need for specialized sports care information that serves not only the elite athlete, but weekend athletes, active teens and aging Boomers. In fact, data from Manhattan Research indicates that in 2008 the Internet surpassed physicians as the most popular health resource.

SportsMD.com’s injury, prevention and nutrition articles and video library are the industry’s most comprehensive, written for the athlete, parents of athletes and coaches who don’t have the luxury of having personal trainers or medical staff at their disposal.

“There are other medical sites, but none that specializes in sports medicine to the depth and expertise that SportsMD.com does,” said Tom Carter, CEO and Founder of Sports Media, Inc. “SportsMD.com’s editorial contributors represent some of the top minds in sports medicine who have come together for the sole purpose of providing the best and latest in sports medicine and related information free to anyone who visits the website.”

“More and more, people rely on websites to discover information on sports injuries making SportsMD.com uniquely positioned to provide people with a variety of tools – injury search, doctor directory, user-generated content and video editorial,” said Dr. Michael Miao, Fellow of the American Academy of Orthopaedic Surgeons and Olympic Swimmer in the 23rd Olympic Games. “SportsMD.com brings all of these elements together to give people one simple, trusted place to get information and connect. I believe this offers great benefit to people across the web, and it’s key to helping keep athletes educated and playing the sports they love.”

SportsMD.com delivers valuable and practical advice on treating injuries and how to keep athletes injury-free. Highlights include: a SportsMD Doctor Directory with over 450 listings nationwide; a Knowledgebase of over 100 sports specific injury, prevention, nutrition topics; and the largest library video segments on the Internet with over 420 medical, fitness and nutrition segments. Plus, fellow athletes can comment and engage in lively discussions on the site’s content, receive weekly email newsletters and purchase the finest sports health equipment at the SportsMD.com store.

“We want SportsMD.com to be the place where the elite to beginner athlete can find a wealth of trusted sports medicine information within minutes, plus be referred to the top sports medicine experts in the country,” said Carter. He added, “Too often athletes ignore their injuries or turn to their general MD simply because they do not have access to sports medicine information and experts in their local area.”

Respected Editorial Contributors

Editorial Contributors shape and create SportsMD.com daily content. Contributors include:

Asheesh Bedi, MD, Assistant Professor for Sports Medicine and Shoulder Surgery at the University of Michigan Health System

Scott Kaar, MD, Assistant Professor at Saint Louis University, Director of Sports Medicine and Shoulder Surgery Department of Orthopaedic Surgery, and Head Team Physician at Saint Louis University Billikens

Michael Miao, MD, Fellow of the American Academy of Orthopaedic Surgeons, and Olympic swimmer in the 23rd Olympic Games in Los Angeles

Terry Zeigler, EdD, ATC, Professor of Kinesiology and Director of Athletic Training Education Program at Vanguard University and Certified Athletic Trainer specializing in college athletes

Robert Donatelli Ph.D, PT, OCS, National Director of Sports Specific Rehabilitation and Performance Enhancement Programs, Physiotherapy Associates

Heidi Skolnik, MS, CDN, FACSM, Sports Nutrition Consultant to the New York Giants, New York Knicks, The Juilliard School and the School of American Ballet and Senior Nutritionist at The Women’s Sports Medicine Center at Hospital of Special Surgery

Page Love, MS, RD, CSSD, LD, CSCS, Nutrition Consultant for the Men’s ATP Professional Tennis Tour, WTA Women’s Professional Tennis Tour, USTA (United States Tennis Association) and the Atlanta Braves Major League Professional Baseball

About SportsMD Media, Inc.

SportsMD Media, Inc. is dedicated to connecting the athletically-minded consumer to trusted injury, prevention and nutrition information so that they can enjoy sports and fitness activities that help them lead a healthy lifestyle. SportsMD Media is the most comprehensive provider of specialized sports health and performance information that engages, entertains and educates its readers. Their premier websites include SportsMD.com, TennisMD.com and GolfMD.com.

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