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Wilson Players Head to Australian Open

January 17, 2011

[CHICAGO] — The 2011 Australian Open will feature the growing list of Wilson Exclusive players, those playing in head to toe Wilson gear. In addition to their BLX tennis racquets, dozens of Wilson athletes will be debuting Wilson’s 2011 Apparel and Footwear.

The most recent addition to the Wilson team is one of the top US athletes, Melanie Oudin. She joins the team of touring pros including Jarkko Nieminen, Philip Kohlschreiber, Anne Keothavong, Mandy Minella, Stephanie Dubois, Frank Dancevic, Corinna Dentoni, Alex Kuznetsov, Barbora Zahlavova-Strycova and Liana Ungur. The Wilson Exclusive team is proud to support top juniors players including Nigina Abduraimova, Roberto Carballes and Axel Alvarez.

Inspired by fashion trends, innovative materials and smart design, the 2011 collection represents a comprehensive offering with pieces that are created for high end performance. Wilson has combined visual energy and dynamic color with intrinsic technical features that ensure our products look great and are truly “made to move” on the court.

“Our line is created with the high performance tennis player in mind,” said Claire Ortiz, Global Business Director of Apparel and Footwear. “We know that style and authenticity are important to players as they step onto the court.”

The 2011 Wilson Apparel and Footwear Collections ensure that every piece speaks to quality, fit and finish for the end use—high level tennis performance. The meticulous selection of functional materials and advanced construction techniques guarantee that Wilson’s 2011 Spring/Summer Apparel and Footwear Collection represents the authenticity of the #1 brand in tennis.

Keep an eye out for Wilson Exclusive players as they start 2011 in their complete new Wilson looks. For the most up to date info from Australia, track Wilson Tennis on Twitter. www.twitter.com/wilsontennis