Ashaway Again the Official String of USAR

February 24, 2011

Ashaway, RI — Ashaway Racket Strings has been named the official string of USA Racquetball (USAR) for the third time, it was announced today. Ashaway has been the USAR Official String since 2004, and under the current agreement will remain so for an additional two years.

“We are delighted to be able to continue our longstanding support for USAR and the sport of racquetball, and are honored to be named the Official String,” said Steve Crandall, Vice President of Marketing for Ashaway Racket Strings. “As the only US manufacturer of racquet strings, Ashaway has sponsored many amateur and professional racquetball players of all ages and skill levels, including champions such as Jack Huczek.”

Ashaway has offered specialized racquetball strings for more than 25 years, including its popular SuperKill®, PowerKill® and Killfire® lines, and classic MonoKill™ XL polyester monofilament. Recently the company introduced a new line of Zyex®-based UltraKill competition strings. Built on a new multifilament core, UltraKill strings are designed to provide players at all levels with a thinner, more playable string that provides both power and control. The braided surface adds bite and increases spin while the Zyex multifilament core prevents tension loss for more consistent performance throughout the life of the string.