Adidas launches micoach Tennis

March 7, 2012

Today adidas launched micoach Tennis, bringing together the digital and physical world in ways never seen before in an iOS app.

Visualize your speed stats collected by the miCoach SPEED_CELL, a device that sits inside a cavity of the adipower barricade 7.0 tennis shoes or clips onto your laces to measure your speed, rallies and distance from every direction covered during your tennis matches or training sessions.

World famous tennis star Andrea Petkovic will take you through a sports experience unlike any other. Experience the training system professional tennis players use to stay at the top of their game! Share and compare your tennis stats with your friends or the entire world via Facebook, Twitter or email, and get in-game rewards for your real-life workouts. Send them to where they will be compared with stats from tennis players from all over the world.

miCoach SPEED_CELL is for smartphone, tablet, PC or MAC available for $70 at adidas Sport Performance stores or