Companies serve up cutting-edge products

August 19, 2014

NEW YORK, N.Y. — When The Tennis Show opens on Aug. 24 in New York City, the day before play begins at the 2014 US Open, technology that is helping the sport to grow will be a key player. From racquets and devices designed to track and improve a player’s tennis strokes, to cutting-edge match and player analysis systems, to software designed to match up players, find instructors, or help businesses run more efficiently, tech companies are finding a welcoming home in the sport of tennis.

“Technology is improving all aspects of this sport and industry,” says Jolyn de Boer, executive director of the Tennis Industry Association (TIA), which is producing The Tennis Show, a trade-only event to be held at the Grand Hyatt New York from 6 to 10 p.m. “We’re excited to have these leading tech companies exhibiting their latest products to The Tennis Show’s audience of industry professionals and tennis providers.”

Sensors that track a player’s strokes include the Babolat Play racquet and devices from Zepp Labs; PlaySight provides real-time and post-match stats, analytics and line-calling; Dartfish provides video analysis solutions; and Club Automation,,, and USPTA Player provide cutting-edge management solutions for tennis clubs and facilities.

The TIA has been creating new opportunities for technology development companies that offer “software as a service” (SaaS) to help tennis providers manage and grow their businesses. Show exhibitors Club Automation,, and are all “TIA SaaS Business Partners”-part of the family of TIA Recommended Software and Business Solutions. Other TIA SaaS Business Partners include Active Network, TCPS (TennisConnect Professional Services), Tencap Sports, Tennis Biz and ZOGOtennis.

“Our SaaS partners provide software applications remotely as a web-based service,” says de Boer, “which bring costs down dramatically for tennis facilities and other providers, while ensuring the technology is the most current available anywhere.” The TIA has been monitoring the growth of technology for the business of sports for the past several years and has identified more than 80 companies that offer this type of service, she adds.

For more about The Tennis Show, and to see more about these and other companies exhibiting on Aug. 24, visit Those who are affiliated with the tennis industry can register to attend The Tennis Show on the website.