PHIT America Challenges Sports World to Get Kids More Active

October 21, 2020

(WASHINGTON, DC) – According to the UNICEF 2020 Report Card, USA Kids are ranked dead last in physical health. PHIT America, the national charity for kids’ health, is challenging the sports world, in particular its 200 million sports participants and fans, to step up to get kids more active and healthier. UNICEF looked at 38 countries and the USA was ranked last – 38th out of 38 countries in physical health. The USA was also ranked near the bottom (32nd) in both ‘skills’ & ‘mental well-being’.

PHIT America, whose mission is to improve the physical and mental health of 50 million children, is launching a national campaign, Which America Do You Want?, showing both “Today’s America” compared to a “PHIT America”. Sports and fitness fans among tennis, basketball, soccer, running and 6 other activities will be targeted.

Baugh adds, “Our kids are so sedentary and unhealthy. We should be embarrassed. We are in last place. Sport participants obviously want a more active and healthy world but we must do something to make this happen. We are potentially losing a whole generation of future sports participants, compounded by COVID, which has vast consequences on sports industry’s well-being and economy. Even for the sports entertainment industry, we have conclusive research that more active Americans become better fans.”

PHIT is asking all Americans to sign The Petition For Healthy Kids. This petition states, Every Child Must Have At Least 30 Minutes of Physical Activity 3 Days A Week In School Every Week.

“Americans and corporations can directly change this by making a donation to PHIT America at,” says Baugh. “We get kids more physically active and on the road to a much healthier lifestyle for less than $10 per child. We also introduce the kids to sports and after school programs. Physical inactivity and kids health is the #1 issue our nation is facing and we are fiercely advocating for greater awareness, support and action.”